Pillosophy

Brand Identity     Packaging     Art DIrection 

Pillosophy is a fictional Pharmaceutical brand that strives
the audience to see boundary as a flexible guideline and
unconformity as a piece of fresh perspective.

Each pill is inspired by successful individuals with
unique characteristics. It's effect alters the customer's perception,
giving them the opportunity to think like their selected individual. 

Final Execution for an Individual Pill
(Alan Moore)

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Pills Modeled by Dominik Koscinski 

Fashion photography from  Ssense & Totokaelo

Instructor: Nic Taylor